Our Mission
To keep our readers at the forefront of contemporary design and living practices so they can live the way they truly want.
Core Values
Professionalism
We believe our readers and contributors deserve the best. For us, that means providing a high standard of professionalism they can always count on. Our core pillars of professionalism include dependability, accountability, accessibility, and knowledge.
Kindness
We embrace our maladjusted behaviorism of people pleasing! Being kind, understanding, and patient with our community is just our style. So, please reach out to us for any issues, questions, or simple shout outs. We love hearing from you.
Openness
We seek out and embrace the new with open wonderment, be it design, tech, art, or simple mindfulness. We believe incorporating past wisdom’s, with a pulse on current and future practices, keeps us flexible and optimized for our community and loved ones.
VISION
Our vision is to become a leading Publication for contemporary design and lifestyle; design that brightens and enhances our living spaces and the experiences we have within them.
Founded by women, we pride ourselves on being an ethical, inclusive, and equitable firm that produces high quality content and progressive information for its readers. Our work is our ikigai, so we are vigilant in implementing practices that will support and uplift future creators as well.
Yellow Whren roughly translates to happy song; yellow being synonymous with happiness, and Whren being a surname, taking its origins from a tiny, yet enduring song bird.
Just like a happy song bird, we strive to be strong, uplifting, and impactful. Design is our tool of choice. It has uplifted our lives in wondrous and surprising ways. We sincerely hope it does the same for you and yours.
